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After perusing the designs on our website, I realize your reputation is well earned and deserved. Phenomenal - many quite unique with exemplary attention to detail and a substantial selection to appeal and cater to customers in all price ranges. Will definitely consider Jewelry Exchange for future purchases! Also appreciate the information available to educate website visitors and the option to create or customize designs and pieces. Impressive!
John W.


I called the toll- free # on your website to inquire about a solitaire I'd seen, but sadly it had been sold. I spoke to a rep & they told me about another ring I might be inerested in & that it was also "on sale" (music to a woman's ears!). I ordered it on the spot on Wed. & received it on Fri even though I had the prongs changed to white gold & it had to be sized down. I was shocked! It's beautiful! All my friends are complimenting my gorgeous ring! I'll never buy jewelry anywhere else! The prices & quality are truly unbelievable!
Jill S.


I just wanted to say that your prices are the best in the business. I worked in the industry for many years before I became disabled. Keep up the more than fair and honest pricing. Your Company always has something for everyone!
Mark B.


Just purchased a ring that I love from you guys and I'm so happy with. Thank you guys so much for all your help. We saved a lot of money going to Phoenix Jewelry Exchange. We are having twins and are getting married and a lot is going on, but with your help you guys made it a lot easier to find a ring that fits our budget. Thanks a lot!
Dita & Austin C.


The Jewelry Exchange is the best place to shop for high value diamonds. These Prices are downright awesome. I absolutely will be coming here to shop for an engagement ring when I get marries
Eric J.


Your prices are amazing. I can purchase quality jewelry without leaving my home and driving to LA.
Bret T.


I would like to thank you guys on the ring I got from you guys. Not only did she say yes but she can't get over how sparkly and nice the ring is. Thank you so much.
David A.


I absolutely love your website and your Redwood City store location!!! I hopefully will be getting engaged soon, and I have told my boyfriend he needs to buy my ring at the Jewelry Exchange and no where else.
Tina P.


I love your place... This is my favorite place for jewelry... The online staff are the best! I told my brother to get his fiancee's ring from you and it came back just amazingly beautiful and she love it so much.
Bryan W.


You guys have the best diamonds in town! 5 of my brothers bought their wedding rings from you guys, just as well as me. I can not wait until I buy my next diamond from you guys. You guys are the best at what you do. Thank you for all the help!
Jack P.


The jewelry I have purchasedand own can not even compare to the top quality of your items. I have recommended your store to all of my friends. It may be a short drive but when they walk in and see, they know it was worth it.
Sandy V.


My girlfriend and I just got engaged today on our 2 year anniversary. She absolutely LOVES the beautiful ring I bought from your store in Tustin. We're planning on a late July wedding later this year.
Todd A.


I love Jewelry Exchange. My wedding band was bought here and it is gorgeous! I will buy all of my jewelry from your store simply for the quality, prices and excellent customer service. Thank you!
Erin D.


I purchased a custom yellow diamond stud earring a few years back, along with a pair of diamond earrings. I am still extremely pleased with the quality of the stones and the metals. The service at the time was great as well - I am a for-sure repeat customer!
Julie E.


I love your store! My husband and I have shopped there for presents for my mother, sisters and husband. You have great customer service that makes me feel special.
Linda J.


I love your staff and store in Houston, TX. Your staff is great! They helped me pick out the perfect diamond and setting to fit my budget and taste. I will never go anywhere else to buy my jewelry. Keep up the good work Houston store!!!!
Rhonda P.


I really love the selection and specials you have. I would never shop anywhere else!Thanks for your service. Also when I called I got nothing but helpful info, this ring I ordered was an engagement ring.
James C.


I recently visited your store in North Randall and was very impressed with your selection. I espcially have an interest in diamond stud earrings & was glad to know that I can always upgrade. I look forward to doing business with your company.
Tiana F.


I am new to your website and am very thrilled at what I am seeing!!! I can't wait to make my first purchase with you and look forward to making many more!!! It would make my visit even more memorable if I won free diamond studs!!!
Bianca I.


I received the diamond earrings today that I bought for my wife and they are absolutely gorgeous!!! I was a little nervous abot buying something sight unseen, especially jewelry, but they are clear and sparkle, and they are absolutely beautiful. I know where we will be going for our next jewelry purchase - The Jewelry Exchange! I think we will be customers for life! Thanks again!
Bob and Bev E.


Exceptional customer service! Thanks to all the Jewelry Exchange staff for making our 20th anniversary truly something special. John and Betty (your diamond consultants) provided us with the experience and expertise that we needed to find the perfect ring. The value of the ring far exceeds the price we paid. This ring and the experience of choosing it is one tha we will always treasure. Thanks Again!
Dave and Sue W.


I received my ring today. Wowie! I love, love, love it!!! Although I seen your commercials... I kept thinking, "what kind of diamonds could they be selling at $599 for 1-carat?" Well, now I am thinking, "when can I order my tennis bracelet?!" Thanks so much! I'm looking forward to buying myself another little treat!
Tris K.


The ring is beautiful! I know she'll love it. Thanks for all your help in pulling this off. We'll have a toast for you tonight at dinner!
Bob M.


The earrings are beautiful - exactly what we expected. Thank you for taking the time and patience to help us find just the right stones. You are a credit to your profession. We will come back in the future for any jewelry needs.
Dick and Joan W.


Many thanks. This was my first time using this method of buying jewelry (online), and I knew from your TV ads that you were highly reputable and famous for your reasonable prices. So I trusted that, and all was fine. My daughter's 18th birthday will be nicely remembered.
Anne M.


 
 
 
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Jewelry Exchange Glossary
Jewelry Exchange Glossary
Diamond Glossary
1. Abrasion Tiny nicks along facet junctions, producing white fuzzy lines instead of sharp crisp facet edges. Very often seen on synthetic gems and gems with a lower hardness factor.
2. Bearding Tiny, numerous, hair like fractures extending into the diamond from the girdle.
3. Bezel Facet A facet on the crown, or upper part of the diamond above the girdle, there are 8 of them, kite shaped, also known as the main crown facets.
4. Blemish Surface imperfection shown in green when plotted.
5. Brilliance The amount of white light reflected back to the eye from a diamond.
6. Brilliant The most common cut, containing 57 or 58 facets if it has a faceted culet. The round brilliant cut diamond is the only shape that is cut with exact degrees and angles for maximum brilliance.
7. Bow Tie An effect caused by a shadowy area visible in some fancy shapes, caused by light leaking out the bottom of the diamond.
8. Bruising An inclusion consisting of surface crumbling, often accompanied by tiny, root like feathers.
9. Carat The metric 'carat', 1/5 of a gram, 100 pts equal 1ct and is the standard unit of weight for diamonds and most other gems. If other factors are equal, the more carats, the more valuable it will be per carat.
10. Cavity An inclusion consisting of a large or deep opening in the diamond.
11. Chip A tiny piece missing from a surface edge of a diamond. Also used as a term for a small single cut diamonds.
12. Clarity A diamond's relative position on a scale that ranges from Flawless to Imperfect. 'Clarity' characteristics are classified as inclusions (internal) or blemishes (external). The size, number, nature, location and color of inclusion or the lack of characteristics determine the clarity grade. Very few diamonds are flawless, that means, show no inclusions or blemishes when examined by a skilled grader using 10X magnification.
13. Cleavage A separation along a plane of weak atomic bonding.
14. Cloud A group of minute white inclusions which result in a milky or cloudy like appearance.
15. Coated A diamond can be 'coated', i.e. colored by a surface coating which masks the true body color; the coating may be extensive (entire pavilion, for example), but is more often limited to one or two pavilion facets or a spot on the girdle.
16. Color Grading 'color' in the normal color scale range involves deciding how closely a diamond's body color approaches colorlessness or white. Most diamonds have at least a trace of yellow -off white - body color. With the exception of some natural fancy colors, such as green, canary, blue, pink, purple, or red, the colorless white grade D+ is the most valuable.
17. Crown The upper portion of a gemstone above the girdle.
18. Crown Angle The angle measured between the crown facets and the table.
19. Culet The smallest facet at the bottom of the diamond.
20. Cut The proportions and finish of a polished diamond (also called make). 'Cut' can also mean shape, as in emerald cut or marquise cut. Proportions are the size and angle relationships between the facets and different parts of the diamond. Finish includes polish and details of facet shape and alignment. 'Cut' affects both the weight yield from rough and the optical efficiency or brilliance of the polished diamond; the more successful the cutter is in balancing these considerations, the more valuable the diamond will be.
21. Cubic Zirconia Also known as a CZ, a widely used imitation for a natural diamond. The CZ has a higher dispersion factor making them “too good to be true” and is 1.6 times heavier than a diamond.
22. Diamond The diamond is a rare crystal of native carbon [C atomic number 6 - an abundant nonmetallic tetravalent element] in isometric crystals, often (hex) octahedrons with rounded edges. The diamond is usually almost colorless, but some diamonds are yellow, green, blue, and even black. These colors are caused by impurities by other minerals, nitrogen ... yellow, boron ... blue, crystal irregularities ... pinks, browns and reds. It is the hardest (Mohs scale 10) mineral known. The diamond as found in nature (called a rough diamond) is cut and polished for use in jewelry into various forms with many reflecting faces, or facets, by which its brilliancy is much increased. The 58 facet round cut diamond is called brilliant; it is the most reflective and is used most often in the manufacturing of jewelry.
23. Dispersion The ability of a transparent gemstone to separate white light into the spectral colors.
24. Extra Facet A Facet in excess of those needed to achieve the planned symmetry of any given shape of diamond.
25. Facet A plane, polished surface of a diamond.
26. Faceted Girdle Small plane, polished surfaces on the girdle.
27. Fancy A diamond with a shape other than round cut (i.e. princess, emerald, oval, etc.) and/or with an attractive natural body color other than light yellow or light brown.
28. Feather A separation or break due to either cleavage or fracture, often white and feathery in appearance when viewed at right angles to the separation plane.
29. Fire Flashes of the spectral colors as a result of dispersion.
30. Flaw An imperfection of a diamond. A term used to refer to any internal (inclusion) or external (blemish) on a fashioned diamond.
31. Fluorescence The ability to change one kind of radiation to another. The visible wavelengths emitted by a diamond when exposed to invisible radiation such as x-rays or ultraviolet rays. Diamonds usually fluoresce blue but may glow light red, green, orange, or yellow. Ratings: none, faint, slight, medium, strong blue. Strong blue fluorescence may cause the diamond to appear milky in daylight.
32. Fracture A breaking or chipping of the stone along a plane other than the cleavage plane.
33. Fracture Filled A fracture can be treated by filling which can only be detected under special lighting with a high magnification microscope. This is a temporary treatment and great care needs to be taken when working with fracture filled diamonds.
34. Full Cut Brilliant A term used to for brilliant cut diamonds or colored stones with the usual 58 facets; 32 facets and the table above the girdle and 24 facets and a culet below the girdle.
35. Girdle The outer edge or the widest part of the diamond forming a band around the diamond separating the crown from the pavilion. Some cutters also polish the girdle into facets for maximal reflection.
36. Girdle Thickness The width of the outside edge of a polished diamond measured across the midpoints of the upper girdle and lower girdle facets. The results are a percentage of the diameter of the stone.
37. Grain ¼ of a metric carat. Also used to refer to the cleavage direction.
38. Green Green diamonds: a rare natural fancy from lime to intense green color; many natural lighter green diamonds are mined in Sierra Leone. Others diamonds have been color enhanced to turn green by emanations from radium, a cyclotron, radiation or heat treated and this should always be disclosed to the consumer.
39. Hardness Mineral's resistance to scratching on a smooth surface. Mohs scale of relative hardness consists of 10 minerals (talc, gypsum, calcite, fluorite, apatite, orthoclase, quartz, topaz, corundum, and diamond), each scratching all those below it in scale and being scratched by all those above it. Diamond is at the top (10 on Mohs) and can be 10 to 150 times harder than a 9 because the diamond does not have the same hardness in all crystal directions.
40. Hearts & Arrows The hearts and arrows cut creates a perfectly symmetrical round brilliant diamond with 58 painstakingly cut and aligned facets which endlessly magnify light within the diamond. Under special illumination the diamond presents a perfectly symmetrical pattern resembling hearts and a star of arrows of the same length and width. The majority of Hearts and Arrows diamonds are manufactured in Antwerp as only few master cutters are able to create them.
41. Ideal Cut The specific angles and degrees calculated mathematically to produce maximum brilliance and fire in a round diamond. The percentages are all in relation to the diameter of the girdle.
42. Included Crystal A mineral crystal contained in a diamond that occurred during the growth process.
43. Inclusion A naturally occurring imperfection internal to the diamond, the unique 'birth mark' of a diamond. Inclusions are to be viewed with a 10x loupe.
44. Internal Graining Internal indications of irregular crystal growth. May appear milky, like faint lines or streaks, or may be colored or reflective.
45. Karat Karat (often confused with Carat -Ct- for gems) is used to state the purity of the precious metal in parts per 1000; example: 24K is 999.9, 18K is 750, 14K contains 585 pure gold.
46. Knot An included diamond crystal which reaches the surface of a polished diamond.
47. Laser Drill Hole A tiny tube made by a laser to enhance the appearance of an inclusion. The surface opening may resemble a pit, while the tube usually looks needle like.
48. Laser Inscription Miniscule superficial inscription created by a laser on the girdle of a diamond for identification.
49. Loupe Precision magnifying glass, usually of 10X and set in an eyepiece, for viewing diamonds and gems. Focusing distance approximately 25mm. A Jewelers loupe used for Trade Practice must be spherically and chromatically correct.
50. Melee Small Diamonds less than .20 carat
51. Mohs Harness Scale The non-linear ten point scale of mineral hardness, keyed arbitrarily to the minerals: talc, gypsum, calcite, fluorite, apatite, orthoclase, quartz, topaz, corundum, and diamond.
52. 52. Moissanite A rare crystal in nature. As a diamond simulant, synthetically created moissanite produced by Charles & Colvard is ranking a high 9.25 on the Mohs hardness scale (Diamond = 10). Its double refraction is one of the few differences with a diamond, thermal conductivity is almost equal.
53. Natural Part of the rough diamond remaining on the diamond, having survived the cutting process.
54. Needle A long, thin included crystal which looks like a tiny rod.
55. Nick A notch or nick near the girdle or a facet edge
56. Off make A poorly proportioned diamond.
57. Old European Early round cut similar to the round brilliant cut, but carrying a very small table and heavy crown. Not as popular today because it does not return the same brilliance as the modern brilliant.
58. Open Culet A culet that is larger than necessary and is usually visible to the naked eye.
59. Pink Pink diamonds: a rare natural fancy reddish color, however radiation treated diamonds (not natural colors) may also have a pink color variation. Treated and irradiated or high pressure-temperature treated pink diamonds are a fraction (2-10%) of the cost of natural pink colored diamonds.
60. Pinpoint A small rounded tiny inclusion seen at 10X but not large enough to be identified as an included crystal
61. Pit A tiny opening or indentation on the surface often looking like a white dot.
62. Points 1 Pt. is 100th of a carat.
63. Polish Mark A groove or scratch left during the polishing process that is confined to a single facet.
64. Quality Quality in a diamond is based primarily on the cut or make, secondly on color and clarity. Quality and carat weight give the value of a diamond.
65. Round The most common cut usually containing 58 facets. Also the most brilliant cut, in terms of most efficient use of light to increase brilliance and fire, hence the name 'brilliant'.
66. Saturation A color's position on a neutral to vivid scale.
67. Scintillation The display of refraction returned to the viewer from a diamond by either the movement of the observer or the movement of the light source.
68. Scratch A linear indentation normally seen as a fine white line, curved or straight.
69. Simulant Also called: Imitation. Any diamond like material, either natural or artificial, which is meant to imitate a natural diamond. Glass, zirconium (Cubic Zirconia - CZ), YAG, GGG, Moissanite etc.
70. Spread A diamond with a large table and a thin crown height, usually to retain maximum weight.
71. Surface Graining Surface indication of structural irregularity. May resemble faint facet junction lines, or cause a grooved or wavy surface, often crosses facet junctions.
72. Symmetry A grade given to a polished diamond based on the proportions of the diamond and the alignment of the facets.
73. Table The large facet at the top of the crown on a polished gemstone.
74. Table Percentage The table facet measured between two opposite corners expressed as a percentage of the stone’s diameter.
75. Treated or Color Enhanced Fancy color treatment: a diamond with a body-color induced by some form of artificial irradiation, often in conjunction with controlled heating (known as annealing). Other possible treatments of diamonds are: coating, fracture filling, spot bleaching by laser, HPHT high pressure high temperature whitening, electromagnetic conduction whitening.
76. Twinning Wisp A cloudy area produced by crystal structure distortion, usually associated with twinning planes.
     
 
 
 
 
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